Basic view of the NFL protect brand on the sector previous to Tremendous Bowl LV between the Tampa Bay Buccaneers and the Kansas Metropolis Chiefs at Raymond James Stadium.
Kim Klement | USA TODAY Sports activities | Reuters
The NFL introduced Wednesday that it’s reviewing strategic choices, together with promoting stakes, for its NFL media properties, together with NFL Community, NFL RedZone and their digital platforms.
“In latest proprietor conferences, we mentioned exploring a strategic partnership to assist form the way forward for the league-owned and operated media property – NFL Community, NFL RedZone, NFL Digital Properties, and the precious content material rights underlying these property in an evolving media ecosystem – “Mentioned Brian Rolapp, the NFL’s chief media and enterprise officer, in a letter to the league’s presidents and executives on Wednesday.
Rolapp mentioned it had employed Goldman Sachs to “establish and consider partnership alternatives for NFL Media with the aim of making an much more dynamic media asset that expands attain and engagement, and creates extra worth for the golf equipment – by way of Direct, amongst different issues -to-consumer alternatives, new and modern content material and codecs, and worldwide enlargement. “
Nonetheless, NFL commissioner Roger Goodell mentioned the NFL doesn’t wish to surrender full management of NFL media.
“Our aim right here is to search out a number of companions with whom we are able to increase our distinctive assortment of media property in order that they will maximize their attain and potential. We don’t search to surrender management of the media group, however to be To take development to the subsequent degree.
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